Explore the inner workings of business marketing, strategy and culture, with activities and workshops to boost your creative thinking skills. This is the only combined degree of its type in WA.
Develop the kind of business knowledge, skills and new ways of thinking you can use to bring fresh ideas to existing organisations or create your own business venture.
When you graduate, you'll have the confidence to make a difference in both corporate and small business settings, or the skills you need to work for yourself. To expand your career prospects even further, you can choose to specialise in Accounting, Business Law, Finance, Global Business and Politics, Hospitality and Tourism Management, Human Resources Management, International Business, Management or Marketing.
3 reasons to study a combined Bachelor of Business and Entrepreneurship and Innovation at Murdoch
- This degree is not offered anywhere else in WA.
- Take advantage of Launchpad, where you can connect, collaborate and create with local business and industry.
- Book a session with our Entrepreneur in Residence- Jeremy Chetty, former Murdoch student, successful entrepreneur and co-founder of Student Edge. Jeremy runs sessions on how to create your own start-up and can mentor and share his experiences with you.
What you'll learn
Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you'll learn:
- Entrepreneurial marketing
- Cultures of innovation
- Entrepreneurial strategy
- Resourcing an entrepreneurial venture
- Law and the entrepreneur
Your future career
Graduating with a Bachelor of Business and Bachelor of Entrepreneurship and Innovation opens up many career opportunities. You could work for yourself or work within any industry or sector. Careers could include:
- Entrepreneur/Business Owner
- Intrapreneur (you could be a manager within a company who promotes new product development and marketing)
- Account Executive
- Business Analyst or Manager
- Chief Executive Officer/Chief Financial Officer
You could work in state and federal government, non-governmental organisations (known as NGOs), not-for-profit organisations, marketing, business, property and more – the list is endless!