Bachelor of Business (Marketing)

In this program you will:

• Understand what drives customers, and how to develop products and campaigns that meet their needs
• Learn the strategies that underpin successful marketing in traditional and digital environments
• Build advanced critical thinking, communication and presentation skills
• Develop your portfolio with industry projects and insights
• Choose electives in social media, creative advertising, entrepreneurship, sport marketing and more

Career opportunities:

• Marketing coordinator
• Media manager
• Brand manager
• Product developer
• Public relations officer
• Social marketing specialist

For entry into most USC undergraduate degree programs, you need to have completed a minimum level of education similar to successful completion of Australian Year 12 with good grades.

Further studies, for example, a semester or more at college or university, can also be considered for entry and may give you credit transfer towards a degree.

Some examples of upper secondary qualifications and a guide to the minimum grades that USC will consider are listed here. These are minimum requirements and do not guarantee entry. Some programs may require higher grades. Alternative qualifications may also be considered on a case by case basis.

If your qualification (grouped by country) is not listed, send the qualification transcripts with your application form to the International Office for assessment.

If English is not your first language, you also need to meet the minimum English language requirements for your chosen program. If you do not meet the minimum requirements, you may like to enrol in one of our English Language Programs.